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Energy Drinks…Just Beverages?

March 23, 2013
Plain English Version

High-energy drinks are causing injuries and deaths according to the federal Food and Drug Administration (F.D.A).

Spokesmen for the energy drink companies insist that their products are safe and do not cause injury and death.

The issue is the amount of caffeine in the drinks. However, the companies are only changing the way they market the drinks.

Monster Energy is now called Monster Beverage and Rockstar energy is now Rockstar Beverage. The companies switched from supplement labels to food labels. They said consumers found food labels easier to read.

Monster Beverage says it will now disclose its caffeine content of 140 to 160 milligrams of caffeine in a 16-ounce can. This content compares to 330 milligrams of caffeine in a 16 ounce cup of Starbucks coffee.

“Energy drinks are not defined by any regulation,” said an F.D.A official.

And, as a beverage, consumers will be able to use food stamps to purchase the drinks.

It is not clear that energy beverage producers will be required to tell federal regulators about reported deaths or injuries linked to their products… a rule intended mainly to limit the distribution of tainted food.

Energy drinks include Monster, Rockstar and 5-Hour Energy.

Source: The New York Times

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