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Beware of Coca Cola Scam

April 14, 2011
Plain English Version

Photo by Samantha Celera

If an email says you have won a lottery sponsored by Coca Cola, you are probably the target of a scam.

The email uses Coca-Cola’s name and logo to convince consumers they have won a foreign lottery prize. The message may say: “You are among the lucky winners. Send your name, address, phone number, occupation, sex, age, and nationality to this email.”

The text messages directs you to a website that appears to be an official site of The Coca-Cola Company. It is not. The official My Coke Rewards address is mycokerewards.com. The My Coke Rewards is a program offered only in the United States.

The emails include language that makes them look ‘official.’ They are sometimes include images or photographs, or a ‘secret pin code’ or reference/ticket number and contact information for a Coca-Cola representative.

What to look out for:

  • The “winner” receives a request for detailed personal information – such as a bank account number for direct deposit or a Social Security Number for identity verification
  • The “winner” is asked to forward funds or part of the winnings for taxes or fees

Be on guard for a Coca Cola scam.


The New York Times


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